Tag: d2c brands

Metaverse concert by Boat on Loka app, showing avatars of one female performer and many people dancing in the audience

What boAt & Digitas Learnt After Hosting a Concert in the Metaverse

Deepak Gopalakrishnan — 6 min read
Group of women different body shapes and sizes sitting and laughing while wearing sports clothes

How BlissClub is Filling the Vacuum for Women’s Activewear in India

Gowri N Kishore — 6 min read
Range shot of Chaayos tea packs, including chai masala, adrak elaichi. turmeric, herbal and instant, with glass full of tea

The Chaayos Cup of Desi Success

Team THC — 4 min read
Product cluster of beauty products from online research platform Smytten

Smytten: Making Product Trials & Consumer Research Easier

Team THC — 3 min read
Illustration of mobile phones with ecommerce shoppers

Cracking Marketplaces Part 2: Monitoring the Right Metrics

Deepak Gopalakrishnan — 3 min read

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