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Tag: naming
Case Studies
Brand & Marketing
How Landor & Fitch Named Zepto
Lulu Raghavan
Manil Dodani
—
September 21, 2022
5 min read
Insights
Brand & Marketing
Corporate vs Product Brands: A Decision Framework
Meeta Malhotra
—
November 17, 2021
7 min read
Insights
Brand & Marketing
Clubhouse Forced to Change Name
Team THC
—
August 2, 2021
2 min read
Insights
Design & Product
Changing Brand Names in a Digital World
Team THC
—
March 24, 2021
4 min read
Latest
Insights
Design & Product
Why UltraHuman Is Putting a Ring on It
Team THC
—
August 23, 2023
6 min read
Community
Brand Tech
Review: TextFx from Google
Team THC
—
August 21, 2023
3 min read
Insights
Design & Product
Thoughts on the Air India Rebrand
Team THC
—
August 16, 2023
5 min read
Case Studies
Product Design
Why Does Everyone Want a Fold Invite?
Sharath C George
—
August 1, 2023
6 min read
Insights
Design & Product
Logo Controversies
Team THC
—
July 25, 2023
6 min read