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Consumer Insights

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Consumer Insights - Fashion

Why are Affluent Indians Thrifting?

Gowri N Kishore March 20, 2024May 9, 2024 9  min read
Gen z boy on skateboard wearing red sneakers
Consumer Insights - Fashion

Does Gen-Z Need a Separate Set of Brands?

Sharath C George June 28, 2023April 6, 2024 6  min read
One man is standing in a doorway while another squats, while holding a tool
Consumer Insights - Next Billion Stories

What’s it Like Being a Young Urban Man in India Today?

Ashutosh WakankarRicha Chhabra October 11, 2022April 6, 2024 8  min read
Image of r/place 2022
Insights - Consumer Insights - Design & Product

r/place : Internet Culture in a Nutshell

Sivaprakash April 13, 2022April 6, 2024 5  min read
Observations from a Tier 2 Town
Insights - Consumer Insights - Next Billion Stories

Observations from a Tier 2 Town

Prashant Singh October 3, 2020April 6, 2024 5  min read
The Fabulous Next Billion
Insights - Consumer Insights - Next Billion Stories

The Fabulous Next Billion

Pratika Yashaswi August 8, 2020January 13, 2025 5  min read
Infusing Care in the Gig Economy
Consumer Insights - Next Billion Stories

Infusing Care in the Gig Economy

Noopur Raval November 5, 2019January 13, 2025 5  min read

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