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Insights

Deciding between corporate and product brand
Insights - Brand & Marketing

Corporate vs Product Brands: A Decision Framework

Meeta Malhotra November 17, 2021December 2, 2021 6  min read
India's aviation history logos
Insights - Brand & Marketing

India’s Aviation History Through Logos

Team THC October 13, 2021March 29, 2022 7  min read
freshworks brand strategy
Insights - Brand & Marketing

Memorable Branding From Freshworks

Team THC September 29, 2021October 13, 2021 3  min read
In Conversation with Oliver Lo, Vice President Marketing, Surge, Sequoia India’s Early Stage Programme
Insights - Brand & Marketing

In Conversation with Oliver Lo, Vice President Marketing, Surge, Sequoia India’s Early Stage Programme

Team THC September 29, 2021September 29, 2021 7  min read
Future of ecommerce India
Insights - Design & Product

LBB and the Future of E-commerce

Team THC September 15, 2021September 22, 2021 3  min read
Why Absolut Changed Bottle Design
Insights - Design & Product

Why Absolut Changed Its Bottle Design

Team THC September 11, 2021September 22, 2021 2  min read
Deepak Shahdadpuri
Insights - Brand & Marketing

In Conversation with Deepak Shahdadpuri, Founder, DSG Consumer Partners

Team THC September 8, 2021September 22, 2021 4  min read
Indian Content Case Study
Insights - Design & Product - Next Billion Stories

Pratilipi Sticks to the Story

Team THC August 25, 2021August 17, 2022 4  min read
Hrithik Cadburys AI campaign
Insights - Brand & Marketing

Hear Hrithik Calling Out Your Name

Team THC August 25, 2021September 1, 2021 2  min read
sabyasachi allegations
Insights - Design & Product

Dastkari Haat Samiti Calls Out Sabyasachi

Team THC August 17, 2021August 19, 2021 2  min read
Pizza Hut merchandise fashion line
Insights - Brand & Marketing

How Far Can Your Brand Stretch?

Team THC August 4, 2021August 12, 2021 4  min read
Clubhouse changes name to Shortcut
Insights - Brand & Marketing

Clubhouse Forced to Change Name

Team THC August 2, 2021August 17, 2021 2  min read

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